Spain: The market under the sun. With one of the biggest consumer markets in the EU, who wouldn’t want to invest in the country responsible from bringing chocolate into Europe, and thus the world? OK, Spain’s workforce is not known for being the most productive, and its payment terms are too long. That being said, the country can rely on a highly efficient transport network, an advanced ICT network, flexible and adaptable economic operators, and a high quality of life.
Spain is an open market seeking additional foreign investments. Their efforts to stay competitive include different policies to facilitated ownership and capital flow, including the possibility of foreign ownership in investments up to 100%. Spain is also a globalized market and an entry route to Latin America, thanks to its Spanish-speaking population and its cultural proximity. The country also benefits from qualified suppliers and a number of Spanish multinational companies.
In this Getting to Global guide, we will guide you through the process of reaching Spain’s consumers, successfully making sales on e-commerce channels, and getting your products to reach the desired consumers.